Grow App
Rome wasn’t built in a day; it was built one day at a time.
This app specifically delves with the psychology goal setting and easy practices that can be put in place to improve user’s motivation and make it 42% more likely to achieve their goals.
Role
User Research
UI design + Iterations
UX design, Crazy 8s, Wireframing, Prototyping
Timeline
10 weeks- Solo Student project
The Problem…
70% of the people who set goals, fail to achieve them.
The Solution…
Track Your Goals With More Accountability
Have an Accountability partner
Increases your chance of achieving a goal by 95%
Provides an extrinsic source of motivation.
Manage your Goals
Track, manage and execute your goals
Customize your schedule depending on the day.
Post and Engage
Post your achieved daily goals.
Stay Accountable.
Pushback and readjust.
Find the Link to the Figma File Here
The Design Concept
First Improvement
A streak calendar was added to make tracking goals easier.
The navigation button was changed.
Helps promote users to stay consistent on their goals when they can visually track it
I began my final project, by playing around with the idea of the app. After spending two weeks on testing the ease of use, usability and overall app functionality; it left me with the following design changes:
Second Improvement
A home page was added where users could track their activities and add more.
“I am busy today” feature was added to the page where the user could push back their alert in case something came up.
Third Improvement
Unneccessary icons were removed and the design was made more imtutive and straight forward.
The Process..
White Paper Research
A Personal Accountability System That Will Change Your Life
The American society of training and development found that, people have 65% chance of completing a goal if they commit to someone.
If they have a specific accountability appointment with someone, it increases their chances of success by up to 95%.
User Interviews
I interviewed 8 people about their personal goals and we found
My interviewees were 3x more likely to succeed when there was accountability for their goals.
User Persona + User Journey
Competitive Analysis
Who will hold you accountable?
I looked at 4 different products each with unique selling points and many similar qualities between them.
The most popular method was the checklist and there were 5 products that used this strategy. These products didn’t have any method of evaluating whether they are working or not.
Not a single one of the products featured an accountability partner.